Former Indian cricket team skipper Mahendra Singh Dhoni has filed a trademark application for the phrase ‘CAPTAIN COOL’, a sobriquet widely associated with his calm on-field demeanour.

Also read: Dhoni on retirement: ‘Not saying I am done, not saying I am coming back’

According to the Trade Marks Registry portal, the application’s status is ‘accepted and advertised’.

Another firm’s application

The proposed trademark is registered under the category for sports training, providing sports training facilities, sports coaching and services.

Interestingly, another company, Prabha Skill Sports (OPC) Pvt Ltd, had earlier filed a similar application for the phrase. However, that application’s status is showing as ‘rectification filed’.

Earlier this month, Dhoni was inducted into the ICC’s Hall of Fame for the year 2025 along with seven cricketers, including Australian great Matthew Hayden and South Africa’s Hashim Amla.

The ICC hailed Dhoni as a player who excelled not just in numbers but also in “extraordinary consistency, fitness and longevity”.

“Celebrated for his calm under pressure and unmatched tactical nous, but also a trailblazer in the shorter formats, MS Dhoni’s legacy as one of the game’s greatest finishers, leaders and wicketkeepers has been honoured with his induction into the ICC Cricket Hall of Fame,” the ICC statement had said.

Dhoni, who has retired from international cricket, continues to play in the Indian Premier League (IPL).

(With agency inputs)